Saturday, June 23, 2012

How to Create a Survey that will Lead the Public to Where You Want Them to Go

http://www.crd.bc.ca/surveys/Survey.aspx?s=62e23d4263b14f39a121ed52d9826dd1

A closed-ended question - "Have you stopped taking heroin?" is impossible to answer if you've never taken heroin.

Respondents are asked "To what extent do you agree that "Need for sustainable agriculture" should be a Principle of the Regional Deer Management Strategy?"  What is sustainable agriculture as defined by the CRD?  By the respondent?  Similarly, the question "To what extent do you agree that "Respect First Nations" should be a Principle of the Regional Deer Management Strategy?"

This Ordinal Scale survey will not allow one to submit until all the questions are answered, thereby leading the survey respondent to conclusions that they may not agree with.

Finally, the Goal - "To what extent do you agree that "Address the deer-human conflicts in the region: agricultural, impacts, public health and safety and ornamental gardens" should be a Goal of the Regional Deer Management Strategy?"  Public health and safety and ornamental gardens are given equal consideration by the CRD?   

In July the CRD will be posting other surveys for the public to take part in.  The next one "will include evaluation criteria, and the application of those criteria to the management options."

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